Suffolk MEP Alex Mayer met with volunteers at The Fair Trade Shop to launch a new range of Fairtrade vegan Easter eggs on Friday.
The Labour Euro MP heard about the latest officially certified Easter sweets and chocolates to be added to The Fair Trade Shop’s range, giving even more choice for people wanting to pick eco-friendly and Fairtrade goods. A 'Fairtrade' product is one produced ethically and guarantees that craftspeople or farmers are paid a fair price for their product and that they work in safe conditions.
10 years on from Ipswich being officially designated a Fairtrade town, there are now more than 4,500 Fairtrade products across the UK and the Fairtrade economy is worth an estimated £2.25m to Suffolk. Tapping into the recent rise in interest into veganism, The Fair Trade Shop is also one of the first locations in the UK selling Easter shoppers not only Fairtrade chocolate, but vegan Fairtrade treats.
Margaret Fish said: “We are pleased to be able to offer beautifully crafted Fairtrade and organic foods and beverages to the people of Ipswich and celebrate our town's 10 year anniversary as a Fairtrade town. We’re so happy that our customers really care about the people who produce what they choose to buy.”
Alex Mayer MEP added: “When you choose Fairtrade you are helping to ensure that the person who grew the cocoa you are eating was paid fairly for their work. It’s great that those who want to can now combine that with being vegan too."
"These chocolate eggs may be a small treat, but they do make a massive difference to both the workers and the environment. Everything tastes much better knowing no-one in the production chain was exploited, so let’s all back Fairtrade this Easter. Buying Fairtrade is an egg-cellent idea.”